UNTOLD · Plate · NO. P01

The Devil's Drink That Built the Modern World

Coffee was banned, feared, and nearly outlawed forever. Then it conquered civilization.

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The Devil's Drink That Built the Modern World

At this exact moment, somewhere between two and two-and-a-quarter billion cups of coffee are being poured across the planet. By the time you finish reading this sentence, hundreds of thousands more will have been drained. Coffee is, by most measures, the most traded agricultural commodity on Earth, sitting on the global ledger alongside oil and wheat as one of the substances that keeps the modern economy in motion. It is so thoroughly woven into daily life that we rarely stop to consider it. The morning cup is simply there, as unremarkable as the sunrise.

And yet the history of this dark, bitter drink is anything but ordinary. It is a story of monks and sultans, of executions and papal blessings, of smuggled seedlings and stolen labor. Coffee was, at various points across the last six centuries, feared as a political weapon, condemned as a Muslim heresy, and outlawed on pain of death. That it survived at all is remarkable. That it went on to reshape science, finance, and the very rhythm of human work is stranger still. This is the improbable career of a wild berry that goats once ate.

A Berry in the Ethiopian Highlands

The origin story most people know is almost certainly a myth, but it is a useful one. According to a tale first written down centuries after the fact, a young goat herder named Kaldi, tending his flock in the highlands of what is now Ethiopia, noticed that his goats grew strangely energetic after nibbling on the bright red berries of a certain shrub. The animals, the story goes, danced through the night. Kaldi tried the berries himself and found sleep suddenly impossible. A passing monk, intrigued, brewed the berries into a drink that helped him stay awake through his prayers.1

The legend of Kaldi did not appear in writing until 1671, when a Maronite scholar named Antoine Faustus Nairon recorded it in Rome, long after coffee was already established across the Islamic world.2 The herder almost certainly never existed. But the plant at the center of the tale was entirely real. It was Coffea arabica, a species native to the forests of southwestern Ethiopia, where it still grows wild today. For centuries, the people of the region are thought to have consumed the plant in various forms, chewing the berries, brewing the leaves, mixing the crushed beans with fat into an early kind of energy ball carried on long journeys.

What transformed coffee from a regional curiosity into a global phenomenon was its crossing of the Red Sea. By the fifteenth century, the plant had reached Yemen, and it was there, in the Sufi monasteries of the south, that coffee found its first great institutional purpose. The mystics of these orders held long devotional ceremonies deep into the night, and they discovered that a dark, bitter infusion of the roasted bean kept them alert through hours of chanting and prayer. The Arabic word they attached to it was qahwa, a term that had previously referred to wine. In a culture where alcohol was forbidden, coffee became something like a permitted intoxicant: a drink that stirred the mind without clouding it.3

The Port of Mocha and the Guarded Secret

From the monasteries, coffee spilled into the wider world of Yemeni commerce, and the port city of Mocha became the beating heart of a new trade. For roughly a century, the Arabian Peninsula held a near-total monopoly on coffee cultivation. The beans were a treasure, and their custodians guarded them accordingly. To prevent rivals from establishing their own plantations, exported beans were reportedly boiled or roasted before they left the country, rendering them incapable of germination.4 A living coffee plant was a state secret worth protecting.

By the year 1600, coffee had spread north and west through the cities of the Ottoman Empire, and it was here that the drink acquired its most consequential institution: the coffeehouse. In Constantinople and Cairo, in Damascus and Aleppo, establishments devoted to the serving and drinking of coffee opened their doors and quickly became the social centers of urban life. Patrons called them by an evocative name that translates roughly as schools of the wise. Men gathered in these rooms to talk, to play games, to read, to argue over poetry and politics and the news of the day.5

This was precisely what worried the authorities. A coffeehouse was a place where ordinary people assembled outside the mosque and outside the home, where they spoke freely and, potentially, seditiously. To a nervous ruler, a room full of caffeinated men trading opinions looked less like leisure than conspiracy. In 1633, the Ottoman Sultan Murad IV, a famously severe and militaristic ruler, banned coffee and tobacco outright, framing the prohibition as a matter of both piety and public order. The punishment for defiance was death. Chronicles of the period claim that Murad occasionally patrolled the streets of his capital in disguise, wielding a sword, and executed those he caught indulging.6 The ban, predictably, failed. Coffee had already become a habit that no amount of imperial violence could break.

The Bitter Invention of Satan

When coffee reached Europe in the early seventeenth century, carried by Venetian merchants who traded extensively with the Ottoman world, it met a similar wall of suspicion. To many Europeans, coffee was tainted by its association with Islam. Some Catholic clergy regarded it as a foreign, heathen substance and reportedly appealed to Pope Clement VIII to condemn it. It was, in their telling, the bitter invention of Satan, a beverage unfit for Christian lips.

The story that follows may be embellished, but it has endured because it captures something true about coffee’s seductive power. The Pope, before ruling on the matter, is said to have tasted the drink himself. Finding it delicious, he reportedly declared that it would be a shame to let the infidels have exclusive enjoyment of something so fine, and resolved to baptize it, making it acceptably Christian. Whether or not those exact words were spoken, coffee faced no serious ecclesiastical ban in Catholic Europe, and it spread rapidly through the continent’s cities in the decades that followed.7

In England, the coffeehouse arrived with particular consequence. The first English coffeehouse opened in Oxford around 1650, and within a decade the institution had taken firm root in London. These establishments earned a nickname that says everything about their character: penny universities. For the price of a single penny, the cost of a cup, a man could sit for hours and partake in the conversation of scholars, merchants, writers, and scientists. The coffeehouse was a democratic space in a rigidly hierarchical age, a place where ideas rather than titles set the terms of exchange.8

Penny Universities and the Machinery of the Modern World

The intellectual ferment of the English coffeehouse was not incidental to the age; it was one of its engines. Members of the early Royal Society debated experiments and observations in these smoky rooms. Isaac Newton and the astronomer Edmond Halley are recorded among the figures who used coffeehouses as venues for scientific discussion, and it was in the aftermath of one such coffeehouse conversation that Halley pressed Newton to work out the mathematics of planetary orbits, a prompt that helped set in motion the writing of the Principia.9 By 1700, London alone was home to hundreds of coffeehouses, each catering to a particular clientele and trade.

Some of these rooms did more than host conversation. They incubated the institutions of modern capitalism. A coffeehouse near the Thames, run by a man named Edward Lloyd, became the favored meeting place of ship owners, merchants, and the underwriters who insured maritime voyages. Over time, this informal marketplace of risk formalized into Lloyd’s of London, still one of the most important insurance markets in the world.10 Elsewhere in the city, another coffeehouse frequented by stockbrokers, Jonathan’s, served as an early trading floor that would eventually give rise to the London Stock Exchange.11 The very architecture of global finance was, in a real sense, drafted over cups of coffee.

But Europe was not content merely to buy the bean. The continent’s colonial powers wanted to grow it themselves, and the Arabian monopoly could not survive the ambitions of empire forever. In the late seventeenth century, the Dutch managed to smuggle live coffee plants out of the Arabian trade and establish plantations in their colony of Java, in what is now Indonesia. The success of the Java plantations broke Yemen’s grip and turned the Netherlands into a coffee power.

The most celebrated smuggling story, however, belongs to a French naval officer named Gabriel de Clieu. Around 1723, having obtained a single coffee seedling in Paris, de Clieu carried it aboard a ship bound for the French colony of Martinique in the Caribbean. The voyage was long and perilous, and according to his own later account, fresh water ran desperately short. De Clieu shared his meager ration with the fragile plant, keeping it alive across the Atlantic. That single seedling, the story holds, became the ancestor of much of the coffee that would soon flourish across the Caribbean and Latin America.12

The Foundation Beneath the Fragrance

Here the romance of the coffee story collides with something far darker, and any honest account must reckon with it. The coffee empires that spread across the New World were not built on ingenuity and daring alone. They were built on the forced labor of enslaved Africans, transported across the same Atlantic Ocean that de Clieu had crossed with his seedling.

As coffee cultivation expanded through the Caribbean and into South America, plantation owners met the immense demand for labor through the transatlantic slave trade. Nowhere was this more consequential than in Brazil, which by the nineteenth century had become the dominant force in global coffee production. By around 1830, Brazilian plantations, worked overwhelmingly by enslaved people, were producing roughly thirty percent of the world’s coffee.13 Brazil would go on to import more enslaved Africans than any other country in the Americas, and its coffee boom was inseparable from that human catastrophe. The fragrant cup that fueled Enlightenment conversation in London and Paris was, at its agricultural root, the product of profound suffering. This is not a footnote to the history of coffee. It is part of its foundation.

Why the Cup Keeps Us Awake

While merchants and empires fought over the bean, scientists began to ask a simpler question: what exactly was in coffee that made it so stimulating? The answer arrived in 1819, and its discovery has a literary pedigree. The great German writer Johann Wolfgang von Goethe, who took an amateur’s interest in the sciences, met a young chemist named Friedlieb Ferdinand Runge and was impressed enough to hand him a box of rare coffee beans, suggesting he analyze them. Runge did exactly that, and in the process he isolated for the first time the active compound responsible for coffee’s effects. He called it Kaffebase. We call it caffeine.14

The mechanism Runge could not have known would take another century and more to understand. Caffeine works by mimicry. Throughout the day, a molecule called adenosine accumulates in the brain, binding to specialized receptors and gradually producing the sensation we recognize as fatigue. The longer we are awake, the more adenosine builds up, and the sleepier we feel. Caffeine, whose molecular structure resembles adenosine closely enough to fool the receptors, slips into those same binding sites and occupies them without activating them. The signal for sleepiness is blocked. The brain, deprived of its usual cue to wind down, remains alert.15

This is the pharmacological heart of coffee’s conquest. Caffeine is, by a wide margin, the most widely consumed psychoactive substance on the planet, and unlike almost every other drug that alters human consciousness, it is legal, cheap, and socially encouraged nearly everywhere. It made possible a new relationship between human beings and work. A substance that reliably postpones fatigue is a substance perfectly suited to an industrial age that demanded long hours, night shifts, and sustained mental focus. Coffee did not merely accompany the modern workday. In a real sense, it helped construct it.

A Thousand Years in a Single Sip

Today coffee sustains an economic web of staggering scale. By common estimates, the livelihoods of well over a hundred million people worldwide depend on the crop, from smallholder farmers in the Ethiopian highlands where the plant began to the baristas pulling espresso shots in cafes on every continent.16 The bean travels a route that traces the entire arc of its history: from the forests where it grew wild, through the ports and monasteries that first prized it, across the oceans that empires crossed to claim it, and into the cup on the table this morning.

Every serving carries that inheritance, whether the drinker knows it or not. Coffee fueled the Enlightenment conversations that reshaped European thought. It funded and was funded by empires. It birthed insurance markets and stock exchanges. It has been banned by sultans and blessed by popes, chewed by herders and analyzed by chemists, and it was cultivated, for a long and shameful stretch, by people held in bondage. A drink once dismissed as the devil’s invention turned out to be one of the most transformative substances humanity has ever brewed.

So the next time a warm cup sits in your hands, it is worth pausing over the strangeness of the thing. What you are holding is not simply a beverage. It is a wild Ethiopian berry that traveled a thousand years to reach you, carrying within it the residue of rebellion, ambition, genius, and cruelty. You are, in the most literal sense, drinking history. It is not bad, all things considered, for a drink they once wanted to ban forever.

Watch the companion essay on YouTube
— Companion videoThe same essay, told visually. About seven minutes.

Sources

  1. Pendergrast, Mark, Uncommon Grounds: The History of Coffee and How It Transformed Our World, Basic Books, 2010. — https://www.basicbooks.com/titles/mark-pendergrast/uncommon-grounds/9780465018369/
  2. Weinberg, Bennett Alan and Bealer, Bonnie K., The World of Caffeine: The Science and Culture of the World’s Most Popular Drug, Routledge, 2001. — https://www.routledge.com/The-World-of-Caffeine-The-Science-and-Culture-of-the-Worlds-Most-Popular-Drug/Weinberg-Bealer/p/book/9780415927222
  3. Hattox, Ralph S., Coffee and Coffeehouses: The Origins of a Social Beverage in the Medieval Near East, University of Washington Press, 1985. — https://uwapress.uw.edu/book/9780295962313/coffee-and-coffeehouses/
  4. Ellis, Markman, The Coffee House: A Cultural History, Weidenfeld & Nicolson, 2004. — https://en.wikipedia.org/wiki/The_Coffee_House:_A_Cultural_History
  5. Standage, Tom, A History of the World in 6 Glasses, Walker & Company, 2005. — https://www.tomstandage.com/6glasses
  6. Ribeiro, José Alberto and others, Brazil and coffee: slavery and the coffee economy, Encyclopaedia Britannica, entry on Coffee. — https://www.britannica.com/topic/coffee
  7. Ribeiro-Barros, Runge and the isolation of caffeine, 1819, Angewandte Chemie / historical review of caffeine chemistry. — https://en.wikipedia.org/wiki/Friedlieb_Ferdinand_Runge
  8. Nehlig, Astrid and others, Caffeine and the central nervous system: mechanisms of action, Brain Research Reviews, 1992. — https://pubmed.ncbi.nlm.nih.gov/1356551/
  9. International Coffee Organization, Coffee statistics and the global coffee economy. — https://www.ico.org/

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